As the CEO of the Sugar Group Companies, Gunawan Jusuf has been instrumental in driving significant growth for a range of popular sugar-based products, most notably Gulaku, a leading refined sugar brand in Indonesia. Under his leadership, many other successful sugar products have also been developed and marketed.
The Sugar Group Companies, which Gunawan Jusuf oversees, is not a single entity but a conglomerate of multiple Indonesia-based firms involved in the cultivation and refining of sugar. These companies produce sugar for a variety of highly sought-after products. In his role, Jusuf ensures that the numerous plantations, refineries, and corporate offices spread across Indonesia operate cohesively to benefit the parent company.
In early 2016, Gunawan Jusuf published a book titled Blue Gold, which addresses the global water crisis. The book highlights the scarcity and immense value of water, underscoring its status as our most critical and valuable resource. Given that Jusuf’s industry relies heavily on water, he possesses a deep understanding of the importance of natural resources. Water is vital not only to human life but also to the sustainability of his business and many others.